Intelligibility

Accessibility issues

What is it?

Accessibility issues in digital products can profoundly impact user experience by excluding individuals with disabilities from effectively interacting with content, functionalities, and services. These barriers can range from poor color contrast that impedes users with visual impairments, to non-navigable interfaces for those using assistive technologies like screen readers. The principles of Universal Design suggest that products should be usable by the widest range of people, emphasizing inclusivity. From a psychological standpoint, encountering accessibility barriers can lead to user frustration, decreased self-efficacy, and a sense of exclusion, which are detrimental to the overall user experience. Cognitive Load Theory also applies here; users with disabilities may experience an increased cognitive load when navigating poorly designed interfaces, detracting from their ability to complete tasks efficiently and effectively. Moreover, accessibility is not just a matter of ethics and legal compliance; it's integral to creating positive user experiences. Inclusive design practices that consider diverse user needs from the outset can enhance usability for all users, not just those with disabilities, fostering a more positive relationship with the digital product and enhancing user satisfaction and loyalty.

Examples

Poor customer reviews

Underlying principles

Universal Design

Universal Design

Universal Design

Guiding questions

How does our design accommodate users with visual impairments?

How does our design accommodate users with visual impairments?

How does our design accommodate users with visual impairments?

What accessibility standards are we aiming to meet?

What accessibility standards are we aiming to meet?

What accessibility standards are we aiming to meet?